Psychoanalytic And Classical Conditioning School Of Thought

It is the twentieth-century, and psychology is becoming more than just an idea, but a way to explain human mental process and behavior. That there might actually be a reason why people are the way that they are. Though there were several influential theories that emerged to explain human behavior, the first two were psychoanalytic and Classical Conditioning school of thought. These two completely different schools of thought attempted to explain human behavior, either based on the reason for the behavior or the behavior itself. So with these in mind, are humans thoughts and behaviors merely things that can be controlled or fixed or is there a more complex reason behind the thoughts and behaviors? While previous theories focused on conscious behavior, it was not until Sigmund Freud, a neurologist, proposed the idea of psychoanalysis, that thoughts and behaviors exist not only in the conscious mind but unconscious as well. Freud believed that the human mind is made up of the id (consisting of primal urges), the ego (the component of the personality charged with dealing with reality), and the superego (the part of the personality that holds all of the ideals and values we internalize from our parents and culture) (7 major schools). Freud believed that the interaction of these three elements was what led to all of the complex human behaviors( â€Å"Schools of Thought†). He developed his theory by the detailed observations of his patients. According to Ronald Comer and ElizabethShow MoreRelatedSigmund Freud s Theory Of Psychology Essay980 Words   |  4 Pagesfour different schools of thought have developed to explore multiple thought based on the mind and behaviour; P sychoanalytic, Behaviourist, Cognitive and Biological. In 1896 Sigmund Freud (1865-1939) founded the psychoanalytic approach. Freud encountered patients suffering from a disease without apparent cause. He was the first to propose that psychological factors were responsible. Freud’s approach focuses on the unconscious mind with conflict. Freud published his psychoanalytic theory of personalityRead MoreStructuralism And The Development Of Psychology874 Words   |  4 Pagesstructuralism- early school of psychology that used introspection to study the structure of the human mind (Edward B. Titchener) functionalism- from an evolutionary process, a school of psychology is focused on how mental and behavioral processes function Behavioral- an objective form of science that studies behavior without reference to mental process b) Gestalt- Max Wertheimer sought to explain perceptions in terms of results rather than by analyzing their constituents c)Psychoanalytic/psychodynamic-SigmundRead MorePsy1011560 Words   |  7 Pagesas B. F. Skinner have had some difficulty explaining Tommys incorrect grammatical construction? What sort of theory could explain the errors? What would that explanation be? B.F Skinner was an American Psychologist who invented the operant conditioning chamber. The chamber he set up had rats in it and a lever, once the rats pulled the lever they were given a piece of food. After this happened the rate of bar pressing would increase dramatically and remain high until the rat was no longer hungryRead MoreOrigins of Psychology and Research Methods Worksheet1462 Words   |  6 PagesPart I: Origins of PsychologyThe seven major perspectives in modern psychology are psychoanalytic, behaviorist, humanist, cognitive, neuroscientific/biopsychological, evolutionary, and sociocultural. Psychoanalytic: The founder of the psychoanalytic school of thought is Sigmund Freud. He believed that many psychological problems result from the conflicts that occur between acceptable behavior and unacceptable unconscious sexual or aggressive motives. His theory was called Psychoanalysis. 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Behaviourism is a concept which dismisses that humans possess freewill. Behaviourism states that all behaviour is learned, also that all behaviour is conditioned either byRead MoreBehaviorism The Developmental Grand Theory1525 Words   |  7 Pagescan explain any behaviors or responses that we portray. From classical conditioning, to operant conditioning, and finally social learning; there is not one area within the lifespan (from birth to the elderly) that behaviorism is not taking place. While other theories may play a part in our development. Nun are as crucial as behaviorism. Keywords: behaviorism, learning theory, B.F. 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Another major psychoanalytical theory of criminal behavior attributes criminal and asocial tendencies with failure to develop psychologically in early childhood. Causation of crime and delinquency can be understood through two major schools of criminological theory; classical and positive. People who chooseRead MoreEssay on Adolescence - Learning and development. Not a bad essay written over night for a Monday hand in,surprised at the outcome will post the Bibliography when I find it3514 Words   |  15 Pagesand the ability to think abstractly. Although this developmental period of life neednt be an uncommonly stressful time, adolescents do encounter stresses. Most adolescents are well adjusted individuals not depressed mixed up people as is commonly thought, possessing rather than lacking in self-control and confidence. At the same time it must be recognised some adolescents exhibit signs of disturbance and can suffer severe life crisis. 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What Makes A Mother - 1539 Words

I believe that this occupation holds less meaning for Bayar’s mother when compare to Ponijao’s mother because she does it a lot less and does not have the time to complete it. When nursing a child, especially a newborn, allowing the child to latch and become satisfied with the amount of milk that they have consumed can take, on average, an hour. As a farmer and gatherer in Mongolia, Bayar’s mother does not have the time to do this task and keep the cattle where they need to be as well as managing the crop growth. The cattle and crops are how they most likely get a majority of their income, and neglecting these tasks can lead to a decrease in income, which could be detrimental to the family. It is also suggested that a mother should nurse†¦show more content†¦He does not seem to be engaged with Mari the same way that her mother was. Mari does have a great deal of toys, but a majority of her play through the movie is independent. The way that Mari’s father plays with her is very different than the way her mother played with her. He father’s attitude suggests that he is not as interested in playing with her, and sees this as a labor task. When compared to Mari’s mother, her attitude suggests that she very much enjoys bonding with her child in this way and sees is as a necessary duty. The meaning of this occupation for Mari’s mother and father seem to be very different, and is most likely to result of cultural norms of Tokyo, Japan. Not to suggest that Mari’s father does not love her, but that this occupation to car for Mari is that of his wife, rather than him. In the same sense, Mari’s mother enjoys it a great deal more because she knows that is it her duty. In a similar sense, Hattie from San Francisco, California also received a great deal of interaction with her parent, like Mari. In contrast however, Hattie received a great deal of play time with her mother and father. Hattie attended a à ¢â‚¬Å"baby social group†, as did Mari, but she attended this group with her father instead of her mother. Hattie played with toy with both of her parents, either independently, or as a family throughout the film. I believe this familiarity with play by both parents, is also the result of cultural norms in San Francisco, California. In the

Equilibrium Supply and Demand and Price Free Essays

string(133) " has comparative advantage in X \(gives up 1Y for additional 1X †¦ whereas country A needs to give up 2Y for an additional X\)\." Test Version A SEMESTER I EXAMINATIONS Mid-Term Assessment ECON 30110 Microeconomics II Time Allowed: 50 minutes Instructions for Candidates This exam counts for 30% of the Module Grade. All questions carry equal marks. Note there is NO negative marking Correct answer is worth 1 mark. We will write a custom essay sample on Equilibrium: Supply and Demand and Price or any similar topic only for you Order Now No answer or more than one answer, will both receive a 0 mark. Incorrect answer will receive a 0 mark. Attempt all 20 questions. Shade in the box in the appropriate space with a HB pencil on the RESPONSE SHEET. Write the test version at the top of the RESPONSE SHEET You may use the paper provided to make notes or calculations to help you. Instructions for Invigilators Foreign language/English dictionaries are permitted. Non-Programmable Calculators are permitted NO MOBILE PHONES ALLOWED 1. If two people in a pure exchange economy have identical utility functions, then they: a) may want to trade if their marginal rates of substitution are different b) will want to trade if they are on the contract curve c) will not want to trade if their consumption bundles are not Pareto-efficient d) will only want to trade if they are not at their endowment e) may want to trade if the price ratio is not equal to one nswer a If MRSA is not equal to MRSB, the two consumers will be able to arrange a mutually beneficial trade. Mutually beneficial trade will not occur only when the allocation of resources among A and B is already efficient. In the case of our two-consumer economy, MRSA=MRSB indicates an efficient allocation of goods (on contract curve). 2. Suppose in a two-good (X and Y) two-person (Ann and Bob) exchange economy, the MRS for person A is YA/XA and the MRS for B is YB/XB. The total amount of X is 40 and the total amount of Y is 40. Ann has an initial endowment of 10 units of X and 30 of Y, while Bob has the remainder. This implies: a) No trade will take place. b) Ann will give some of Y to Bob in exchange for X. c) Ann will give some of X to Bob in exchange for Y. d) Ann will give some of X and Y to Bob. e) There is no enough information to make any predictions Answer b: MRSA = 30/10 = 3 Ann will give 3Y for 1X (or 1Y for 1/3X) MRSB = 10/30 = 1/3 †¦. Bob will give 1Y for 3X (or 1X for 1/3Y) Ann will trade Y for X (gives 1Y for min 1/3X and Bob accepts †¦.. n exchange for 1 Y will give up to 3X) 3. An Edgeworth Box is shown for individuals A and B, along with the contract curve. Which of the allocations b through i can be reached through free trade from â€Å"a†, and once they have been reached no further mutually beneficial trade is possible? a) Allocations b, e and f only b) Allocations c, i and f only c) Allocations d, c, i, g and h only d) Allocations c and i only e) None of these Answer: d Given endowment a, only points within the lens shaped area are mutually beneficial, or pareto superior (so points c, i and f). That is to say, any point outside of this lens would result in at least one of the individuals being worse off compared with point a. However, at only the points on the contract curve illustrate outcomes that are pareto efficient – where the indifference curves are just tangent (MRS of A and B are equal). That is to say, pareto efficiency means that no one can be made better off without someone else being made worse off. So all the gains from trade are exhausted and no further mutually beneficial trade is possible. Point f is not on the contract curve, represents a case where MRS of A and B are different, and hence a case where further mutually beneficial trade is possible. ) 4. An Edgeworth Box is shown for individuals A and B. The endowment point E represents the initial allocation of the goods X and Y. A price line is shown passing through points E, A and B, representing a given price ratio of –PX/PY. At this given price ratio, which of the following statements is Tr ue? a) We are at a competitive equilibrium ) To achieve a competitive equilibrium, the price of good Y will rise and/or the price of good X must fall c) To achieve a competitive equilibrium, the price of good X will rise and/or the price of good Y must fall d) To achieve a competitive equilibrium the price of both goods must rise e) We cannot achieve a competitive equilibrium given the initial endowment Answer b At the given price ratio, there is excess demand for Y and excess supply of X. This means that the price of good Y will rise and/or the price of good X must fall. Process continues until all excess demand and supply are eliminated, and IC tangent to each other (on the Contract curve) and to the price line (which will now be flatter. So in the competitive equilibrium all markets clear, MRSA = MRSB = PX/PY. (see lecture overheads) 5. Suppose the production possibilities for two countries, A and B, producing two goods, X and Y, are as follows: | A| B| X| 2| 7| Y| 4| 7| They can each produce any linear combination as well. Measuring X on the horizontal axis, the joint production possibility frontier: a) will kink away from the origin at 7 units of X. ) will kink toward the origin at 7 units of X. c) will kink away from the origin at 2 units of X d) will kink toward the origin at 2 units of X e) will not have a kink answer: a jointly the countries can produce either a total of 9X or 11Y. MRT of A is – 4/ 2= -2 MRT of B is – 7/7 = -1 Country B has comparative advantage in X (gives up 1Y for additional 1X †¦ whereas country A needs to give up 2Y for an additional X). You read "Equilibrium: Supply and Demand and Price" in category "Essay examples" Country A has a comparative advantage in production of Y (gives up 1/2 X for additional 1Y †¦Ã¢â‚¬ ¦ whereas B must give up 1X for additional Y) Jointly then can produce 9 X and 0 Y †¦Ã¢â‚¬ ¦ or 11Y and 0 X. These define the intercepts of the joint PPF. Kink arises where both countries specialise in good in which have a comparative advantage: so B produces only X (i. e. 7X) and A produces only Y (i. e. 4Y) If jointly produce more than 7X then B produces only X, and A both X and Y (with MRT of -2). If jointly produce more than 4Y then A produces 4Y and B both X and Y (with MRT of -1). Hence answer a 6. Competition results in the efficient product mix because: a) the slope of the production possibility frontier will equal the slope of the contract curve. b) the distribution of the final output is Pareto efficient. ) producers are setting MRT equal to minus the price ratio while consumers are setting MRS equal to minus the price ratio ensuring that MRT will equal MRS. d) consumers are on the contract curve e) none of these answer c ( see self assessment sheet 2, Q1, part iv. 7. One test of whether a firm is a profit-maximizing monopoly is to check whether the firm is operating in the elasti c portion of its demand curve. Why is this a relevant test and what would the elasticity be if the firm were maximizing revenue? a) If a firm were operating in the inelastic portion of the demand curve, it could raise its price and increase profit. Revenue is maximized when elasticity equals – 1. b) If a firm were operating in the inelastic portion of the demand curve, it could raise its price and increase profit. Revenue is maximized when elasticity equals 0. c) If a firm were operating in the elastic portion of the demand curve, it could raise its price and increase profit. Revenue is maximized when elasticity equals – 1. d) If a firm were operating in the elastic portion of the demand curve, it could raise its price and increase profit. Revenue is maximized when elasticity equals 0. e) None of these. Answer a see lecture and also self assessment sheet 3, question 1 part (v) for related question) 8. Consider a firm that is the sole producer of a homogeneous product. It faces a market demand function of Q =100 – P , where P is the price of the good, and Q is the quantity of the good demanded. The firm’s costs of production are given by 40Q. The profit maximising price is then given by: a) P = 100 b) P = 60 c) P = 30 d) P = 70 e) None of these solution d: Monopoly. Profits ? = TR-TC Profit max where MR = MC Q = 100 – P and hence P = 100 – Q So TR = 100Q – Q2 So MR = 100 – 2Q TC = 40Q so MC = 40 MR = MC implies 100 – 2Q = 40 Thus Q = 30 Therefore P = 100 – 30 = 70 9. Consider a firm that is the sole producer of a homogeneous product. It faces a market demand function of Q =100 – P , where P is the price of the good, and Q is the quantity of the good demanded. The firm’s costs of production are given by 40Q. Then the firm’s Lerner index is equal to: a) 1/2 b) 3/4 c) 11/7 d) 1 e) None of these Answer e: none of these From previous question, optimal P = 70 Lerner index = (p-c)/p = (70 – 40)/70 = 30 / 70 = 3/7 10. This figure shows the demand and cost curves facing a monopoly. 80 60 40 20 800 600 400 200 0 The deadweight loss of the monopoly is: a) 48000 ) 4000 c) 2000 d) 32000 e) None of these Answer c: Draw in MR curve – cuts horizontal axis at ? Q of demand function, and has same intercept at the D on the vertical axis. MR cuts horizontal axis at Q = 40 Setting MR = MC allows monopolist to charge P = 600 (and output of Q = 20) (note: alternatively, from picture ca n see that expression for demand function is P = 800 – 10Q †¦Ã¢â‚¬ ¦.. when Q = 0 then P = 800 †¦.. and slope given by – 800 / 80 = – 10 Hence, TR = 800Q – 10 Q2 and so MR = 800 – 20Q. Set MR = MC we get Q = 20 and substituting into inverse demand we get P = 600) Competitive output occurs where P = MC = 400 and so Q = 40 DWL = area of shaded triangle = ? (600 – 400) * (40 – 20) = 100*20 = 2000 11. Suppose a monopolists price elasticity of demand is –5, and the marginal cost of production equals â‚ ¬80. The monopolist’s profit maximising price is then equal to: a) 75 b) 400 c) 16 d) 100 e) Cannot be computed with the information given Answer d Lerner index = (p-c)/p = 1/e So (p – 80)/p = 1/5 Hence solving for p gives p = 100 12. If the government regulates a natural monopoly by forcing it to set a price equal to Marginal Cost then a) the natural monopoly will still make high profits. b) the natural monopoly will shut down ) the natural monopoly’s marginal cost curve will shift down. d) the natural monopoly’s marginal cost curve will shift up. e) the natural monopoly will earn zero profits answer b. Natural monopoly has MC below AC. So p = MC would mean loss – which would mean exit 13. perfect price discriminating monopolist: a) generates a dea dweight loss to society. b) Provides quantity discounts to customers buying larger quantities c) charges each buyer her reservation price. d) charges different prices to each customer based upon different costs of delivery. e) reduces, but does not eliminate, consumer surplus nswer c see lecture. With perfect price discrimination each consumer charged reservation price, which allows monopolist to fully extract consumer surplus (so CS is zero) and maximises total social welfare (so no deadweight loss) 14. A monopoly sells to two countries, and resales between the countries are impossible. The demand functions of the two countries are given as P1 = 100 – Q1 P2 = 120 – 2Q2 The monopolists marginal cost is â‚ ¬30. The profit maximising monopolist will set prices as follows: a) P1 = 65 and P2 = 75 b) P1 = 35 and P2 = 22. 5 c) P1 = 68. 33 = P2 d) P1 = 100 and P2 = 60 ) None of these Solution a: Profit max monop will choose p1 to max profit in country 1, and choose p2 to m ax profit in country 2. We have two separate demand functions. Hence, this implies MR1 = MC and set MR2 = MC TC = 30Q TR1 = 100Q1 – Q12 MR1 = 100 – 2Q1 = 30 MC Solving: Q1 = 35 And hence P1 = 100 – Q1 = 65 TR2 = 120Q2 – 2Q22 MR2 = 120 – 4Q2 = 30 MC Solving: Q2 = 45/2 = 22 ? And hence P2 = 120 – 2Q2 = 120 – 45 = 75 15. Two firms, A and B, selling identical products face an inverse market demand function given by P = 100 – Q, and each have a constant marginal cost of 40. The firms simultaneously choose quantities to maximise profit. Firm A’s reaction function can then be written as: f) qA = 30 – qB g) qA = 30 + ? qB h) qA = 60 – qB i) qA = 30 – ? qB j) None of these Answer d: DEMAND : P = 100 – Q Two firms in the industry, so Q = qA + qB Hence we can write P =100 – qA – qB Profit function for firm A: = TR – TC = P qA – C Thus, ? A = 100qA – qA2 – qAqB – 40qA Firm A will choose qA to maximise profit, given the qB set by its rival B †¦.. First order condition for profit maximisation then is A / ? qA = 100 –2 qA – qB – 40 = 0 Rearranging, we find qA = (60 – qB) / 2 = 30 – ? qB †¦.. this is firm A’s reaction function †¦Ã¢â‚¬ ¦ in order to maximise it’s profit, firm A will choose and output qA that is a best response to qB †¦Ã¢â‚¬ ¦ Identical firms, so similarly qB = 30 – ? qA †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. this is firm B’s reaction function †¦Ã¢â‚¬ ¦ in order to maximise it’s profit, firm B will choose and output qB that is a best response to qA†¦Ã¢â‚¬ ¦ 16. Two firms, A and B, selling identical products face an inverse market demand function given by P = 100 – Q, and each have a constant marginal cost of 40. The firms simultaneously choose quantities to maximise profit. The equilibrium outcomes are: k) P = 40 and qA = 30 = qB l) P = 60 and qA = 20 = qB m) P = 70 and qA = 15 = qB n) P = 100 and qA = 20 = qB o) None of these Answer b Solving reaction functions: 1) qA = 30 – ? qB 2) qB = 30 – ? qA Substituting equation (2) into equation (1) we can then solve for the optimal qA that A should choose to maximise profits†¦. qA = 30 – ? (30 – ? qA) qA = 20 Since we have identical firms, we know that similarly we can solve for qB = 20 Market quantity Q = qA+ qA = 40 And we can solve for the market price. Since P = 100 – Q this implies that P = 60 17. In a Bertrand model with differentiated products p) price is independent of marginal cost. q) firms set price at marginal cost. r) firms set price independently of one another. s) firms can set price above marginal cost. t) price may be either equal to or above marginal cost answer d 18. In a homogeneous good Bertrand model, the equilibrium price u) declines with the number of firms in the market v) is independent of the number of firms in the market w) is independent of marginal cost x) is above marginal cost . ) is the same as the monopoly price answer b (note n = 1 implies a monopoly and not an Oligopoly). for n = 2, p = mc †¦.. and for all n;2 price = mc so price does depend upon mc, is equal to mc, and is independent of the number of firms in the market 19. In the long run in a monopolistic competitive market, a) Firms will set P ; MC and produce where P = AC b) Firms will set P ; MC and produce where P ; AC c) Firms set P = MC and produce where P = AC d) Firms set P = MC and produce where P ; AC e) Total Social Welfare is maximised Answer a Have market power: set P ; MC †¦. ut no entry barriers, so in long run all profits are eroded and so P = AC and profits are zero 20. The payoff matrix for two firms, A and B, that must choose between setting a High or Low price strategy is shown as follows: | Firm B| Firm A| | Low| High| | Low| (10 , 10)| (25 , 5)| | High| (5 , 25)| (20,20)| A Nash equilibrium in this game is: a) Both firms set a High price b) Both firms set a Low price c) Firm A sets a Low price and firm B sets a High price d) Firm A sets a High price and firm B sets a Low price e) There is no nash equilibrium in this game Answer b How to cite Equilibrium: Supply and Demand and Price, Essay examples

Impact on Customer Orientation Process †MyAssignmenthelp.com

Question: Discuss about the Impact on Customer Orientation Process. Answer: Introduction: Smiths Snackfood Company is facing some really daunting challenges. Firstly, there is an increasing trend of eating a wider spectrum of snack products plus healthier snacks. This has heightened competition in the wider macro snacking marketplace. With growing competition in the healthy snack segment as well, Smiths is faced with the challenge of competing for the already small shelf spaces in the retail stores. It is highly critical to managing relationships with retailers and with the intensifying rivalry, this becomes harder and harder. Identifying whitespace prospects which match the marketplace dynamics, taste preferences and culture take a detailed and critical analysis of the retail landscape plus the customer trends which drive buying habits. Processing so much amount of information and filtering only the one required is another major challenge faced by the company. The challenge is to gather information from different markets and assimilating it into one so that all members o f the sales force are equipped with the necessary information about every store (Solomon et al., 2013). Moreover, with rising competition in the macro snacking market, the company faces the challenge of deciding the type and amount of information required by its sales force to be effective. Although the company has a knowledge management portal which offers a central point of access to the database, however, with the changing consumer trends and buying habits, plus rising competition, there is a need for more sturdy knowledge management. It takes more than a hearty crunch and great flavours to sell a Snack. It is evident through the case that capturing the corporate information and industry best practices have helped the Smiths management earlier in providing employees something they could use for efficient sales. Below mentioned strategies are recommended to manage the issues highlighted above: Employing a sales-oriented CRM system An efficient CRM system with a sales focus can help Smiths salesforce in staying focused and organized. With properties like automatic reminders, lead prioritization, and customer specific data, the sales team is likely to receive only that information which is critical in increasing sales. With help of such system, Smiths can expect to experience a rise in its salesforce closing ratio together with greater productivity (Hung et al., 2015). Arming the sales team with collaboration and mobile communication tools The companys salesforce is likely to spend most part of their time on the field, hence they require remote and easy access to critical and timely sales and consumer information via a mobile CRM app or solution. This will enable them to perform with real-time data and to modify a prospects information instantly, instead of waiting till they come back to the office. This will also enable managers to track data efficiently through the sales funnel (Tseng and Pin-Hong, 2014). Smiths must also make it convenient for its salesforce to have immediate access to the up-to-date product specs and contracts from a device phone, laptop or tablet. Moreover, as they will be needing to edit or draw documents, for e.g. a contract to finalize a deal at the quarter end, the company must make sure that they can do so easily without having to jump across multiple devices and apps (Fu, 2015). Using an advanced search engine As there is no advanced search engine being used at Smiths currently, the company can choose from different advanced search engines available. These will enable the users (salespeople) to find information spread in various repositories like spreadsheets, PPTs and intranet websites. It will help the members of the sales team to reach all the varied data sets by one view thereby refining the search and saving time (Rodriguez, Robert and Haya 2015). In order to implement the above recommendations, several decisions need to be made. These include: Company-wide communication app - Having a company-wide communication app together with privacy and data security will result in improved customer and sales experiences and lesser mistakes (Arnett and Michael, 2014). Qualify leads Smiths will have to define its target audience and acknowledge that people beyond this definition are likely to be wasting time than leading to sales. 3rd party behavioural and demographic data needs to be attached to inquiries in real time to swiftly assess how much prospective buyers match the defined target profile. It is only counterproductive to give leads to sales if these prospects are not willing to have a sales talk. Hence, it is crucial to comprehend the buyers journey, give them helpful content, and then extend them to sales only when they show they are willing to have a sales conversation (Khodakarami and Yolande, 2014). Obtain an advanced search engine For starters, the company can outsource this to a company which can build a prototype in small time employing technologies previously permitted by Smiths IS division (Garrido-Moreno, Aurora, and Vctor, 2014). Offering constant training and chances for sharing best practices The company needs to start focusing more on the development of its sales team. From technical training on services and products to training on the sales process, or bringing regional salesforces together every year to exchange best practices, an extensive development and training program gives a measurable ROI (Babin and William, 2015). When implementing the CRM, the company should get its requirements and specifications meticulously mapped out. The more detailed these requirements are, the better-positioned companies are to give firm pricing. Firm pricing will enable Smiths to recognize the capabilities it can do without. Moreover, a careful requirement specification will help the organization in identifying the functionality which it does and does not require. Through this, Smiths can find lower cost brands that can meet its needs. In addition to this, unless there is a pressing requirement to use technology in a specific way, it is advised to have an open mind between on-premise and hosted options (Filieri, 2013). Besides this, prior to choosing the TD program, Smiths is advised to not make assumptions regarding its employees abilities and instead survey them directly. Once feedback is received on this, the company will be in a much better position to structure the TD program. References Arnett, Dennis B., and C. Michael Wittmann. "Improving marketing success: The role of tacit knowledge exchange between sales and marketing."Journal of Business Research67, no. 3 (2014): 324-331. Babin, Barry J., and William G. Zikmund.Exploring marketing research. Cengage Learning, 2015. Filieri, Raffaele. "Consumer co-creation and new product development: a case study in the food industry."Marketing Intelligence Planning31, no. 1 (2013): 40-53. Fu, Frank Q. "Motivate to improve salesforce performance: the sales training perspective."Performance Improvement54, no. 4 (2015): 31-35. Garrido-Moreno, Aurora, Nigel Lockett, and Vctor Garca-Morales. "Paving the way for CRM success: The mediating role of knowledge management and organizational commitment."Information Management51, no. 8 (2014): 1031-1042. Hung, Shin-Yuan, Jacob Chia-An Tsai, Wen-Ting Lee, and Patrick YK Chau. "Knowledge management implementation, business process, and market relationship outcomes: An empirical study."Information Technology People28, no. 3 (2015): 500-528. Khodakarami, Farnoosh, and Yolande E. Chan. "Exploring the role of customer relationship management (CRM) systems in customer knowledge creation."Information Management51, no. 1 (2014): 27-42. Rodriguez, Michael, Robert M. Peterson, and Haya Ajjan. "CRM/social media technology: impact on customer orientation process and organizational sales performance." InIdeas in Marketing: Finding the New and Polishing the Old, pp. 636-638. Springer, Cham, 2015. Solomon, Michael, Hughes, Andrew, Chitty, Bill, Marshall, Greg., and Stuart, Elnora. Marketing: Real People, Real Choices. Pearson Higher Education. 2013. Tseng, Shu-Mei, and Pin-Hong Wu. "The impact of customer knowledge and customer relationship management on service quality."International journal of quality and service sciences6, no. 1 (2014): 77-96.

immanuel kant in LD Essay Example

immanuel kant in LD Essay Born in Konigsberd in East Prussia on April 22, 1724, Immanuel Kant has been one of the most influential philosophers in the history of Western philosophy. His contributions to metaphysics, epistemology, ethics, and aesthetics have had a dynamic impact on almost every philosophical movement that took place in the post Kant era. He began the early stages of his life at school of philosophy at the University of Konigsberg, where he studied the philosophy of Wolff and the mathematics and physics of Newton. Having spent most of his life as a university professor, he did not receive fame and recognition till his late fifties. His critical philosophy is what he was best known for. His Critical philosophy is divided into three portions: Critique of Pure Reason, Critique of Practical Reason, and Critique of Judgment. For 15 years after he obtained his doctorate, he taught at University of Kongsberg, lecturingfirst on science and mathematics, but gradually expanding his studies in almost al l forms of philosophy. Having a very unorthodox religious teaching, which were based on rationalism rather than revelation, in 1792 king Frederick William II, forbid him to teach or write on religious subjects. After the death of the King, not feeling obligating any longer, Kant published a summary of his religious views. At the age of 46, Kant read the writings of a Scottish philosopher David Hume. Hume criticized and greatly disliked all metaphysics. Not agreeing totally with the works of David Hume, Kant decided to write his own critiques.Kant in 1781 released Critique of Pure Reason, in which Kant attempts to prove, that although our knowledge is derived from experience, it is possible to have knowledge of objects in advance of experience. Meaning that rather than learning from mistakes, we should already know the problems and complications associated with the situation, so we do not make that mistake in the fist place. Kant saw that there

The insider essays

The insider essays The film The Insider tells the true story of Jeffrey Wigand, a man who was faced with the ethical dilemma of blowing the whistle on Brown Big Tobacco. Likewise Bergman also finds himself engaged in corrupt circumstances at CBS as the interview with Wigand is jeopardized for corporate profit. This film is an excellent depiction of organizations behaving as political systems. Personal and corporate use of corrupt political tactics are seen everywhere in this film, however, the most obvious are the use (and abuse) of power and advancement of personal interests. This film illustrates to the audience how serious the game of politics is played within an organization. In Jeffrey Wigands post-termination dealings with Brown s daughter has Asthma). This direct use of formal authority is used a means of coercion to quiet Wigand. Similarly, the audience observes the power wielded by rules and regulations as at the same meeting two corporate lawyers were present to enforce the signing of the new agreement (again used as a tool for coercion). Other types of power ...

International relations - contemporary global security Essay

International relations - contemporary global security - Essay Example Social constructivism may be a helpful tool in studying international relations. The discussion will be based on the thesis developed by Alexander Wendt: â€Å"Anarchy s what the state makes of it†. International relation theory is basically material. Social constructivism brings in a social ‘zest’ to theory of international relation. This research paper considers social constructivism as a perfect alternative for neorealist theory widely applied for international relations. Materialist theory analyzes behavior of states on the basis of material assets distribution. A balanced relation between states is usually measured by distribution of material power. It is relevant to note, that â€Å"social constructivists reject this narrow approach to analysis of the states’ power† (Social constructivism). From the perspective of social constructivism, a social aspect of international relations is of crucial importance. This point of view can be explained as f ollows: politics and society is developed under the influence of human consciousness (Social constructivism). Moreover, international system doesn’t exist separately. There are a lot of external and internal factors influencing on the global system development. Therefore, making analysis of global relations basing on a material basis is a narrow approach and there is a need to apply another theory that is more complex and socially-oriented. Anthropocentric context of the modern world’s development coincides with the ideas of Wendt, whose claim is discussed further on. Basic claims of social constructivism and neorealism applied for international relations The international society exists among people and thus is influenced by people’s ideas and not just by material assets. The system represents the result of human mental activity. As it is explained, the international system is â€Å"a set of ideas, a body of thought, a system of norms, which has been arranged by certain people at a particular time and place, a human invention or creation not of a physical or material kind but of a purely intellectual and ideational kind† (Social constructivism). In this paradigm, a claim made by Alexander Wendt â€Å"anarchy is what states make of it† (1992) may be interpreted in a different manner: for example, the system stability is questioned for sure. A constructivist theory of international relations should be considered in detail. For example, the main claim of constructivists is that it is possible to observe a correlation between neorealist uncertainty and materialist nature of the theory. Thus, in accordance with the social constructivism, it is better to focus on thoughts and ideas to realize the core essence of theory about anarchy and power balancing (Wendt, 1992). The difference between neorealism and constructivism can be seen in the following explanation of anarchy from these two different perspectives: thus constructivists c laim that structures (i.e., factors and regulations which direct social actions) can’t give explanation to the actors’ mechanical activities and neorealists state that â€Å"the structure of anarchy is oppressing for the state actors† (Fierke at al, 2001). Thus, we can see that both theories are focused on discussion about interrelation between actors and structures (Booth, 2005). Structures are actors’ constraints, but constructivists claim that structures can act in such a way that structures would be transformed in new directions. Therefore, there is a need to refer to ‘structuration’ which provides with a more flexible vision of structure and actors interrelation (Wendt, 1992). If to apply structural constructivism to international relation theory it will be clearly seen that anarchy should be considered in a less rigid manner. Power and interests of the state are not material factors, but rather are ‘objective entities’ (Wen dt, 1992). Moreover, Wendt claims that anarchy doesn’t lead to self-help. The interaction between states is a decisive factor of the

Online Retailers Article Example | Topics and Well Written Essays - 500 words

Online Retailers - Article Example Social media is contributing to this change, with its tremendous reach and consumer-centric features. Although the scenario of the interactive marketplace can be analyzed from a marketing communications standpoint, it is important to zoom out our view and regard its impact on the business as a whole. Thus, it is the goal of this paper to shed light on how the convergence of media in the Internet phenomenon impacts on: firstly, the consumers’ purchase behavior; and secondly, the business operations in its entirety; As pointed out earlier, the Internet has empowered the consumers in making wise purchase decisions. Firstly, with the emergence of third party sites that conduct comparisons on the attributes of products under the same category, the consumers are able to gain pertinent product information from an objective standpoint. Indeed, the availability of massive information in the Internet has created a more active and discerning set of consumers. This observation is also pointed out by Chinta (2006) as he highlighted the continual growth of technology-savvy, convenience-seeking, and quality driven consumers. Secondly, with the advent of free product information, consumers are able to create their own content sites specifically catered to the buying audience. Powered by the various websites like Facebook and Twitter, consumers can now create their own product review based on their usage experience. With this, it can be claimed that both phenomena continue to contribute in the shift of the co nsumers’ role—from merely passive audiences of company-fed product information to active shapers of product perception and image. The Internet has also created effects on the business model of companies. With the presence of various brand contact points, companies now recognize the need to synergize all its business operations to create a unique and more favorable customer experience. Firstly, from

Maryland sexual predators Essay Example | Topics and Well Written Essays - 750 words

Maryland sexual predators - Essay Example In terms of the overall law, Maryland requires that sexual offenders that are going to live and work in the state register with the state and local government. Every year then, Maryland classifies the sexual predators along four classification lines: sexually violent predators, sexually violent offenders, child sexual offenders; and offenders. The most serious offenders, which are the majority of offenders in the first three categories, must register for life, and the rest must do so for ten years. In considering these regulations on registry, I personally support the institution of these statutes as they provide significant warning to parents and children of the threats that might be surrounding them. While it does open the offenders to social ostracism, it’s clear that these regulations are necessary to reduce and prevent these sexual offenses from occurring again. While the Maryland laws require adult sexual offenders to face these registry issues, the penalties for juvenile sexual offenders alters these laws. Kahn & Lafond (2006) detail Maryland’s complex punitive and treatment mechanisms for the adolescent sexual offenders. In these regards, the state indicates that generally juvenile sexual offenders are given more leniency than adult offenders in terms of punishment. In addition, juvenile offenders are required to undergo stringent rehabilitation mechanisms that target the individual’s dysfunctions and work to prepare them for entrance back into society. Within Maryland there are a great degree of sexual laws that vary in stringency, as a direct relation to the extent of the crime. For instance, statute 464B an individual is convicted in the third degree if a number of elements are committed (Maryland 464b’). The most notable of these elements includes the occurrence of sexual contact within another person against the ir will. The offender implements a weapon in the

What Is A Sexual Revolution?

What Is A Sexual Revolution? Answer: Sexual revolution is a social movement that challenged traditional codes of behavior related to sexuality and interpersonal relationship throughout the Western world from the 1960s into the 1980s. At the end of the Second World War, Wilhelm Reich introduced American readers to some of his earlier writings under the title The Sexual Revolution (1945). Explaining that this revolution went to the roots of human emotional, social, and economic existence, he presented himself as a radical (from Latin radix: root), i.e. as a man who examines these roots and who then fearlessly speaks the truth that sets humanity free. The truth, according to Reich, was that Western civilization had made people sick by imposing on them an unnatural, destructive sexual morality. However, thanks to various modern social and scientific upheavals, the natural human life functions were finally awakening after a sleep of thousands of years. The future would restore sexual health and, for the first time, bring full human autonomy. In 19th-century France and Germany several new small revolutions tried to speed up the process of modernization and to expand individual rights, but they failed. Repressive marriage and family laws and the denial of suffrage kept women in their place. Literary censorship hampered the free flow of ideas and kept the public sexually ignorant. Nevertheless, when technological progress made the mass production of condoms possible, many men and women began to plan the size of their families and thus quietly started a contraceptive revolution. As a result, they gained at least some measure of sexual self-determination, even if it remained unrecognized by the state. Eventually, however, the gap between traditional ideology and practical reality grew so wide that a drastic readjustment was all but inevitable. This readjustment was brought about by the First World War which announced the collapse of the rigid old political order. In 1917, when the revolution came to Russia, it expressly inclu ded equal rights for women and universal sexual freedom in its program. Thus, for the first time, a sexual revolution became official government policy. By the same token, in the bourgeois, capitalist societies of the West which are dedicated to individual freedom, the sexual revolution continues. The right to sexual self-determination is considered as important as ever, and, indeed, various sexual liberation groups are working hard to extend it. In the United States, the struggle for an Equal Rights Amendment, legal abortion, the repeal of sodomy, prostitution and obscenity laws, and an end to discrimination against homosexuals are perhaps the best known current examples. At the same time, more and more people also take advantage of those sexual rights that have already been granted. Thus, the movement toward sexual emancipation is still gaining in strength. It is this change in attitude, more than anything else, that amounts to a revolution. Instead of blindly following inherited customs, we now decide for ourselves what sexual activity is proper. Therefore, even if our overt behavior remains the same, it now has a different meaning. We have learned that there are alternatives, that there is nothing eternal or sacred about our sexual morality. We no longer submit to blanket taboos or suspend our judgment. In short, we have become used to questioning the legitimacy of our traditions. At least in this sense, the talk about a sexual revolution is fully justified. We have to remember that significant social changes occur not only when people change what they do. It may be enough that they change the way they think about it. It may be enough that different behaviors become defensible, that moral options develop which did not exist before. The old sexual standards seemed unassailable as long as they were taken for granted. However, today radical changes of all sorts have become conceivable and even plausible to many formerly uncritical men and women. Thus, past and present are no longer reliable guides to the future. Religious dogmas have been replaced by scientific hypotheses, certainties by doubts. At the same time, our choices and responsibilities have increased. There is cause for great joy as well as for great anxiety, in the area of sex, as in so many other areas of life, virtually anything seems to have become possible. b) Why do societies control peoples sexual behavior? Answer: Human sexual activities or human sexual practices or human sexual behavior refers to the manner in which humans experience and express their sexuality. People engage in a variety of sexual acts from time to time, and for a wide variety of reasons. Sexual activity normally results in sexual arousal and physiological changes in the aroused person, some of which are pronounced while others are more subtle. Sexual activity also includes conduct and activities which are intended to arouse the sexual interest of another, such as strategies to find or attract partners (mating and display behavior), and personal interactions between individuals, such as flirting and foreplay. Human sexual activity has psychological, biological, physical and emotional aspects. Biologically, it refers to the reproductive mechanism as well as the basic biological drive that exists in all species and can encompass sexual intercourse and sexual contact in all its forms. Emotional aspects deal with the int ense personal bonds and emotions generated between sexual partners by a sexual activity. Physical issues around sexuality range from purely medical considerations to concerns about the physiological or even psychological and sociological aspects of sexual behavior. In some cultures sexual activity is considered acceptable only within marriage, although premarital and extramarital sex are also common. Some sexual activities are illegal either universally or in some countries, and some are considered against the norms of a society. For example, sexual activity with a person below some age of consent and sexual assault in general are criminal offenses in many jurisdictions. c) How does sexuality play a part in social inequality? Answer: sexuality play an important part in the social inequality such as interpersonal behavior. Day-to-day interaction between women and men perpetuates male dominance. Gender differences in conversational patterns reflect differences in power. Womens speech is more polite than mens. Women end statements with tag questions (dont you agree? you know?). Men are more direct, interrupt more, and talk more, notwithstanding the stereotype that women are more talkative. Males typically initiate interaction with women; they pursue, while females wait to be asked out (Eitzen, 2000:260). Of the issues discussed in this chapter (prostitution, teen pregnancy, pornography, sexual violence and abortion) which do you think is the most important for Malaysian society today? Why? Answer: From the sex video created by Umno to topple Opposition Leader Anwar Ibrahim right down to the MACC officer caught watching smut in office, Malaysian news now only have one major point to highlight: sex and pornography The production and distribution of pornographic movies are economic activities of some importance. The exact size of the economy of pornography and the influence that it plays in political circles are matters of controversy. In many countries it is legal to both produce and distribute pornography featuring performers age 18 or older; however there are often restrictions placed upon such material. If we were to stop for a moment and take the time to properly assess the community impact of internet pornography, it would soon become clear that internet pornography is not the height of evil which do-gooder parliamentarians and parental groups profess. Indeed, it is probably one of the main factors contributing to a Professor Damato suggests there are two predominant reasons why an increase in the availability of pornography has led to a reduction in rape. First, using pornographic material provides an easy avenue for the sexually desirous to get it out of their system. Second, Damato points to the so-called Victorian effect. This dates back to the old Victorian era where people covered up their bodies with an immense amount of clothing, generating a greater mystery as to what they looked like naked. Damato suggests that the free availability of pornography since the 1970s, and the recent bombardment of internet pornography, has de-mystified sex, thus satisfying the sexually curious. You may well ask while this positive correlation between an increase in pornography (specifically internet pornography) and a reduction in rape has been demonstrated in the United States, do the statistics in Australia present a similar positive correlation? Ana Mendieta and Jenny Saville: Compare and Contrast Essay Ana Mendieta and Jenny Saville: Compare and Contrast Essay Compare and contrast the work of two contemporary women illustrators or artists. Situate their work in a social and historical context and examine how their work addresses questions of gendered identity. In this essay, I will examine the work of Ana Mendieta and Jenny Saville, two contemporary women artists from two separate movements in history; The Womens Movement of the 1970s, and The Britart Movement of the 1990s. I will compare and contrast the different approaches they take on female subjectivity, and then conclude with whom raises questions of gendered identity the most effectively. Jenny Saville was sprung into the art world when Charles Saatchi famously discovered her work and set her up in a studio to paint more pictures for him to buy. She joined the ranks of other young British artists to be part of the movement known as Britart, an explosion which culminated from media and political hype at that time, namely Cool Brittania. Saville read extensively on the subject of feminist theory, with particular interest on why, as feminist art historian Linda Nochlin pointed out, there have been no great women artists. Her paintings are often compared to old masters Rubens and Courbet, but most usually to contemporary painter Lucien Freud. As such, she is typically described as a New Old Master based on the technical aptitude and sheer scale of her female nudes which are implicitly related to the male-dominated art history. Unlike those male predecessors, Saville paints from a starkly female point of view. Her figures are not the idealised stereotype of beauty painted with the male gaze in mind; their flesh takes on all manner of mottled tones and their bodies are far from erotically posed.The history of art has been dominated by men, living in ivory towers, seeing women as sexual objects. I paint women as most women see themselves. I try to catch their identity, their skin, their hair, their heat, their leakiness. I do have this sense with female flesh that things are leaking out. A lot of our flesh is blue, like butchers meat. In history, pubic hair has always been perfect, painted by men. In real life, it moves around, up your stomach, or down your legs. (Independent interview, 1994) Plan, 1993, a 9ft high nude self portrait, towers above the viewer like a mountain of flesh. The figures arm is drawn across both breasts in a gesture which suggests negativity while the scale of the canvas and perspective makes the body look gargantuan; the contours of the flesh are marked as if Saville is on a hospital trolley waiting for her fat to be sucked out by a cosmetic surgeon. Alison Rowley asks if Saville worries about her size in an article on scale. it would be possible to read as signified by the size of the canvas for Plan Savilles figuration of the psychic dimensions of her own body, as it is constructed at the intersection of her physical body with all those discourses, of the fashion and cosmetics, the diet, health products and plastic surgery industry, that operate to produce the sign desirable feminine body for this culture as something other than her size and shape. The composition of the figure within the frame strengthens this signification: not only does it n eed a canvas 9 x 7 to accommodate it but even then its a squash to get it in. As I understand it, Saville addresses her gender through challenging the expectations placed on women to look good in a male-dominated society. She herself admits I havent had liposuction myself but I did fall for that body wrap thing where they promise four inches off, or your money back. and she states beauty as being the male image of the female body. (Independent Interview, 1994) She frequently uses herself in her images but the exaggerated folds of flesh speak volumes in an age where we are obsessed with our bodies. The standard reaction, particularly from a male view point is to recoil in disgust, prompting us to question how the media has so effectively brainwashed a society to think plastic surgery is normal; when in fact the horrifying reality is that women now feel a desperate sense of urgency to have their bodies prodded, probed and sliced in the name of beauty. By materializing the abject female body, Saville reveals what lurks in the feminine imagination. That is to say, by representing a specific idea of femininity, she speaks to the disparity between the way that many women feel about their bodies and the reality of how those bodies are perceived by others. Michelle Meagher. Jenny Saville and a Feminist Aesthetics of Disgust. Page 34 Jenny Savilles monumental paintings speak up for women with a strong political message for the age we live in. She pushes her brilliant and relentless embodiment of our worst anxieties about our own corporeality and gender Nochlin, Linda 2000. Floating in Gender Nirvana. Art in America 88. Page 97) with shocking reality and is a testament to how history and society has shaped us. In the series Closed Contact, Saville took a diversion from paint to collaborate with fashion photographer Glen Luchford. The resulting grotesquely distorted self-portraits were achieved via manipulation of the flesh upon a plane of perspex. The same strikingly similar effects were created in a work entitled Glass on Body from 1972 by the artist Ana Mendieta. She, as Saville, manipulated her face, breasts, hips, thighs and buttocks against a sheet of glass, thus interpreting her body as sculpture to provocative effect. Saville refers to her body as a prop, saying in an interview with Elton John Its like loaning my body to myself. So the flesh becomes like a material. In the photographs the flesh was like paint. Those pictures all came out of my exposure to plastic surgery. I worked with this plastic surgeon in New York for quite a few months, and I saw all of this manipulation of flesh and liposuction and surgeons fists moving around inside breasts. (Interview. Elton John. October 20 03.) I think a reference to Mendietas manipulation of her own malleable flesh against the glass and the resulting carnivalesque perversion of her once recognizable figure turn body art toward such feminist issues as the normative construction of beauty and the female body as monstrous other. Blocker, Jane Where is Ana Mendieta? Identity, Performativity, and Exile (Durham: Duke University Press, 1999) P.11 is an equally appropriate understanding of Savilles art. Anna Mendieta emerged during the womans art movement of the 1970s. Being exiled from her native country of Cuba when she was 12 years old resulted in feelings of displacement, and she addressed issues of cultural identity as well as her gender through performance and body art. Unlike Saville, who traditionally uses paint in a realist sense, Mendieta explored these relatively new mediums when she realized my paintings were not real enough for what I wanted the image to convey and by real I mean I wanted my images to have power, to be magic. (Ana Mendieta: Pain of Cuba, Body I Am Kaira M. Cabanas Womans Art Journal, Vol. 20, Page 12) While dealing with taboo subject matter she could directly change the male gaze from one customarily of desire and give a voice to the female nude that for centuries before did not have one. In a performance in 1972, Mendieta had a male friend shave off his facial hair as she applied the pieces to her face, thus assuming the symbols of male identity. Savi lle addressed the same issue with Passage, 2004, which features a transvestite between genders.Thirty or forty years ago this body couldnt have existed and I was looking for a kind of contemporary architecture of the body. I wanted to paint a visual passage through gender a sort of gender landscape. (Saatchi Gallery) Although both artists focus on the female body, Mendieta used her own for every art piece she created and, unlike Saville, she took her work out of the studio. Her Siluetas series combined issues of race and identity when she left imprints of her body in the landscape. These earth-body sculptures were created with natural materials such as flowers, earth, fire and blood and, as with most of her works, were linked to the rituals of Santeria, a religion that grew out of the slave trade in Cuba and which Mendieta studied to get back to her roots. The Siluetas seem to change form and shape from one to the other, and some take on the exaggerated appearance of a vagina, the uniquely female thing that appears central to most feminist art. by creating a fusion with nature, Mendieta affirms, through their common fertility, a feminine specificity. The Earth-mother in this respect constitutes an all powerful, truly mythical generality, in which Mendietas body literally melts, and in a certain s ense becomes lost; the affirmation of a collective identity so clearly implying the dissolution of personal identity. Creissels, Anne From Leda to Daphne, Sacrifice and Virginity in the Work of Ana Mendieta in The Sacred and the Feminine, Imagination and Sexual Difference, ed. By Griselda Pollock and Victoria Turvey Sauron (London: I.B.Tauris, 2007) p. 183 The problem is that women working with nature is regarded as a uniquely feminine approach and has the disadvantage of contributing to the perpetuation of a system of domination founded on the opposition of the sexes. Creissels, Anne From Leda to Daphne, Sacrifice and Virginity in the Work of Ana Mendieta in The Sacred and the Feminine, Imagination and Sexual Difference, ed. By Griselda Pollock and Victoria Turvey Sauron (London: I.B.Tauris, 2007) p. 183 An earlier work from 1973, Rape Scene, was a performance in which Mendieta smeared herself in blood and tied herself face down on a table to be discovered by colleagues she had invited to her apartment. It dealt with violence against the female body and aimed to expose the violence and control that can lie behind the (male) gaze, which for them (us) is neither novel nor escapable. (Where is Ana Mendieta? Jane Blocker. Page 15) A photograph documenting the scene appears remarkably as if intended to look like forensic evidence. Blood was frequently used in Mendietas performances to spark controversy. A Self-portrait from 1973 shows Mendieta with blood running down her face as she looks down into the lens of the camera. This compares with a piece by Saville entitled Reverse, in which the artists head is shown sideways on a reflective surface. Both Mendietas and Savilles faces look bloodied and brutal, as though they had been beaten up. The eyes in both are empty and listless. Lips are parted. The depiction of Savilles face in Reverse as swollen and scabbed actually comes from her fascination with plastic surgery and the women who underwent such operations. However, she would never call her paintings self-portraits as she is not interested in the outward personality. I dont use the anatomy of my face because I like it, not at all. I use it because it brings out something from inside, a neurosis. (Under the skin, The Guardian, Suzie Mackenzie, 22/10/2005) Ana Mendieta and other artists involved with the womans art movement did accomplish a lot by breaking the boundaries and bringing to light the injustices women have to bear just for being female thus establishing a place for womens art. The visual language raised by Mendieta in her performances had an ethereal poignancy reflecting her traumatic childhood experience. However, as other female artists of the era were creating art with their bodies while spiritually bonding with nature it was easy to term them as Goddess Artists Edelson, Mary Beth, Male Grazing: An Open Letter to Thomas McEvilley in Feminisim-Art-Theory, an Anthology 1968-2000, ed. By Hilary Robinson (Oxford: Blackwell Publishers, 2001)P.593 a category they vehemently objected to, but nonetheless, creating giant vaginas and frolicking naked in the leaves can detract from the serious feminist angle. Jenny Savilles art cannot be taken anything but seriously. Her uniquely female perspective of nude women which have historic ally been painted by men for centuries begs the question, has a patriarchal art history defined beauty? The expectations placed on women to look a certain way are crushingly everywhere. The female form is nothing but an object of desire for the very men that moulded this ideal and the women who desire that unattainable ideal. In a society where women are controlled via a visual media which has evolved from pictures made by man, Saville has opened my eyes to the rituals I perform in the upkeep of being female. In contrast, Mendietas ritualistic performances, although captivating and thought provoking, seem more about self-cleansing and embedded in the spiritual to compete with men in a patriarchal art world.

The Different Types of Memory Essay -- Brain Neurology Psychology Essa

The Different Types of Memory Memory is one of the most puzzling parts of the brain. How can our brain store more information and thoughts than an encyclopedia and weigh less then three pounds? The brain gives us the ability to act on our own. To think, say, and do things we want to do all occur because of our brain. The brain controls our movement, our thoughts, and our memory. Memory, the process of storing and retrieving information in the brain, consists of three main types, short-term, long-term, and ancestral all which can be comparred between genders. Memory is the process of storing and retrieving information in the brain. It has three main functions: recording, storing, and recalling. One records information in the brain by permanently putting it into memory for later retrieval. Most people decide what is important to record and what is not. Storing information in the brain is conducted so information can be retrieved and compacted for later use. Recalling is remembering the stored information. Memory adapts to peoples needs and is a necessary for our way of life (Yesavag 21). Memory decides how long to store something depending on the event. The information it stores is called traces or chunks and is stored in the deep temporal lobe, mid-brain, medial temporal lobe and other various places. Later these traces or chunks are remembered. There are four types of remembering. Recall, recollection, recognition, and relearning. Recall is remembering something from the past. Recollection involves reconstruction of events based on cues that serve as reminders. Recognition is remembering that refers to the ability to correctly identify previous encountered stimuli as familar. And relearning is material learned a second time. Relearning is the best evidence of memory because when something is learned again it is familiar and seems like it was known before. Relearning is having the information retaught to you a second time. A type of memory that doesn’t have recall, recollection, recognition, or relearning is Short-term memory. Short-term memory is memory that is â€Å"in use† and â€Å"active† and located in the deep temporal lobe. Short-term memory is the ability to retain a limited amount of information called chunks for seconds to a minute and to remember it for up to an hour. Short-term memory has a limited amount of room to store chunks an... ...ckslaps, hugs and the way we open doors. Since memory is a puzzling part in the brain, it has been studied over the years. Cyril Burt did a test between males and females seeing which gender had a better short-term memory and long-term. After the testing, the results showed that the males had a better short-term memory. For the test on long-term, the females ended up having a better one. He only tested fifty males and fifty females. Burt also didn’t take notes on how he did the experiment. He died in 1970. W.H. is the initials of a man who had brain surgery in the 1980’s. He was having constant seizures that were located in his temporal lobe. To stop the seizures, surgeons removed his temporal lobe. After the surgery, he couldn’t remember any thing he had done after it. Often forgetting where he was. But he could remember events that happened before the surgery. This all happened because the temporal lobe controls short-term memory. And since its removed he would never have any memories of what happened after the surgery since he cant transfer any thing to his long-term memory. This surgery proves that short-term memory is real and is located in the temporal lobe.